Consumer Excuse Mechanisms, Neutralization Techniques in Stolen Goods Markets
Consumer Excuse Mechanisms, Neutralization Techniques in Stolen Goods Markets
Shaheer Muhammed Mancheri Gulfidan Baris Anadolu University, Eskisehir, TurkeyShaheer Muhammed Mancheri received his PhD in Marketing from Anadolu University, Turkey. His research focuses on Consumer engagement with illicit goods markets in India. His interests include ethical consumerism, consumer behaviour, consumer psychology, and criminal marketing.Gulfidan Baris, Phd, is a Professor of Marketing, Anadolu University-Turkey and a founding member of The Turkish Council of Brand Managers and Consultants. Her primary areas of research are Consumer Behavior, Consumer Complaint Management, Brand Management and Competition Strategy. Baris, who collects her interests in the Competition-Brand-Consumer triangle continues her national and international studies with her articles published in different journals, presentations in different organizations and congresses.